Influence of Color Correction and Color Grading on Emotional Perception of Audiovisual Products: A Systematic Review
Influencia de la corrección y gradación de color en la percepción emocional de productos audiovisualesMain Article Content
Introduction: Color underpins part of the emotional power of film and television. Objective: To analyze the influence of color correction and color grading on the emotional perception of audiovisual products. Method: A systematic review was conducted based on the PRISMA methodology. The corpus comprised 25 studies published between 2022 and August 2026, retrieved from the Scopus, Web of Science, Google Scholar, Dialnet, SciELO, and Redalyc databases. Results: The findings show that chromatic manipulation alters valence, arousal, and viewer engagement; this effect depends on sex, culture, and perceptual training, and coexists with null effects under pastel-color treatments. Experimental, computational, and psychophysiological designs currently guide the field. Conclusion: Color grading functions as a verifiable emotional tool when supported by the narrative context and the characteristics of the target audience.
Introducción: El color sostiene parte del poder emocional del cine y la televisión. Objetivo: Analizar la influencia de la corrección y gradación de color en la percepción emocional de productos audiovisuales. Método: Se realizó una revisión sistemática fundamentada en el método PRISMA. Formaron el corpus 25 trabajos publicados entre 2022 y agosto de 2026, recuperados de las bases de datos Scopus, Web of Science, Google Académico, Dialnet, SciELO y Redalyc. Resultados: Los hallazgos muestran que la manipulación cromática altera la valencia, la activación y la implicación del espectador; el efecto depende del sexo, la cultura y la formación perceptiva, y convive con resultados nulos ante tratamientos pastel. Los diseños experimentales, computacionales y psicofisiológicos marcan la pauta del campo. Conclusión: La gradación de color opera como instrumento emocional verificable cuando el contexto narrativo y el perfil del público la acompañan.
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